SAFCO expanded into the retail e-commerce industry with the launch of Waynik, a platform designed to provide customers with a seamless online grocery shopping experience. They required a robust e-commerce website capable of managing a wide range of product categories, incorporating an intuitive UI/UX, seamless checkout, promotions, vouchers, and customer-centric features to enhance engagement and conversions.
Expertise
We developed an e-commerce platform using Magento, focusing on a user-friendly shopping experience with a seamless checkout process. Custom UI/UX elements were designed to simplify navigation, highlight key promotions, and improve product discovery. Features like reordering, saved lists, and multiple address management were integrated for convenience. Additionally, we upgraded the Magento version a few years after launch to enhance performance and security, ensuring Waynik remained a competitive and efficient online marketplace.
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