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Brownie Point, a well-loved dessert brand with six outlets in Dubai, wanted to take its offerings online with a robust e-commerce platform. Given the complexity of their products—ranging from individual pieces to grams and kilograms across multiple categories—the challenge was to create an intuitive and user-friendly online store with seamless navigation, rich filters, and a strong focus on UI/UX.
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Brownie Point, a well-loved dessert brand with six outlets in Dubai, wanted to take its offerings online with a robust e-commerce platform. Given the complexity of their products—ranging from individual pieces to grams and kilograms across multiple categories—the challenge was to create an intuitive and user-friendly online store with seamless navigation, rich filters, and a strong focus on UI/UX.
We developed a WooCommerce-based e-commerce platform tailored to Brownie Point’s diverse product range. With an easy-to-navigate interface, customers can browse products effortlessly, using filters for occasions, bestsellers, cake types, and more. The website also integrates multiple promotional features, ensuring an engaging shopping experience. The result? A visually appealing, highly functional platform that simplifies online ordering while maintaining the brand premium feel.